The extravaganza begins

28 05 2010

This year’s Discus Dental Extravaganza kicked off Friday morning, offering attendees plenty of CE, entertainment and socializing to fill their Memorial Day weekend.

About 800 oral health care professionals and about 25 exhibitors gathered at Mandalay Bay in Las Vegas for the event, which continues through May 30. Attendees, which included dentists, hygienists and dental assistants, had the chance to take courses in esthetics, oral hygiene, practice management, endodontics and lasers.

E. Micheal Swan, Vice President of Crystal Mark Dental Systems, performs an air abrasion demonstration on the show floor.

“The extravaganza has a long standing history of being team oriented,” said Jennifer McNally, Vice President of Global Marketing for Discus. “A lot of people bring their families.”

When not taking in CE, attendees spent their time in the exhibit hall chatting with colleagues and learning about the products Discus and show exhibitors have to offer. This year’s exhibitors include Smile Reminder, the Eco Dentistry Association, Demandforce, Isolite, 1-800-Dentist and Novalar.

Discus founder Dr. Bill Dorfman spent part of the morning playing Oprah, giving away his “favorite things” from some of this year’s exhibitors. During the raffle, he took the time to tell crowd members what he likes about each product or services and why they should considering incorporating them into their practice. He gave away about $40,000 worth of “free stuff.”

The show floor

For the first time, the Extravaganza is a non-profit event, Dr. Dorfman said.  All of the money raised during the Extravaganza—including the speakers’ fees and money from a silent auction—will go to Children’s Dental Center and Smiles for Life.




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