Product Launch: Colgate’s Pro-Argin Technology

4 10 2009

 Colgate® Sensitive Pro-Relief™ Desensitizing Paste Considered a major advance in the treatment of dentin hypersensitivity, Colgate Sensitive Pro-Relief desensitizing paste with Pro-Argin Technology.

Colgate’s exclusive Pro-Argin Technology is comprised of an amino acid, arginine and an insoluble calcium compound, calcium carbonate, to seal open dentin tubules and help block stimuli of pain receptors within teeth. Latest research suggests that Pro-Argin Technology binds to the negatively charged dentin surface and helps attract a calcium-rich layer into the dentin tubules to effectively plug and seal them. It triggers occlusion of the dentin tubules which remains intact even after exposure to acids, helping to block pain-producing stimuli.

The Sensitive Pro-Relief paste can be used before or after dental procedures, such as prophylaxis and scaling, to provide instant sensitivity relief that lasts four weeks after a single application.

For more information, click here.





Product Launch: Smile Reminder’s Zubumail

4 10 2009

zubuDon’t let the strange name fool you. Zubumail, from Smile Reminder, is something any dentist interested in effective marketing should take seriously. In a nutshell, Zubumail is a completely new approach to direct mail marketing.

Anyone who has ever used direct mail marketing pieces knows that it can be an expensive effort. With Zubumail, you stop paying to cover the many just to find the few. Using a variety of publicly available data, Zubumail software is able to target patients in your area who are more likely to need, afford and seek out treatment for TMJ, ortho, implants, sleep apnea or cosmetic work. You choose the category, customize the mail pieces (which Smile Reminder will “version” to fit the age, ethnicity and sex of the recipient), build your prospect list and then confirm your order.

For more information on how to get all that data at your fingertips and promotional material for your practice in the right hands, visit www.zubumail.com.





EDA @ ADA

4 10 2009

logoThe recently formed Eco-Dentistry Association was working hard this week, doing its part to educate dentists not only on the value of practicing “green” dentistry, but also realizing that many practices are already well on their way to being green. The association’s “Are you greener than you think?” survey includes questions about waste-reduction, technology, patient communication and patient base that help offer quick insights into where the practice sits on the green spectrum.

Another key messaging point for the group, and one that hits home with many attendees, is how being more eco-friendly can actually help recession-proof a dental office by:

  • Differentiation — being green helps you stand out in a crowd
  • Increasing new patient flow
  • Improving the bottom line

For more information on the Eco-Dentistry Association, membership, CE and more, visit www.ecodentistry.org.

transcOn a related note, Transcendentist showcased two new eco-friendly products: the Cloth-Op Line of infection control barriers and the Joysence line of spritz, hand soaps, lotions and more, made from all-natural ingredients. For more information, go to www.transcendentist.com/products.





Product Launch: Philips Sonicare Flexcare+

3 10 2009
Philips Sonicare Flexcare+

Philips Sonicare Flexcare+

Graduating from a singular focus on plaque removal, Philips Sonicare has launched FlexCare+, its most advanced toothbrush yet, specifically designed to motivate patients to achieve consistent oral homecare for improved gum health.

“As a dental professional, I know that patients often need extra motivation to maintain consistent oral care regimes,” said Dr. Hal Crossley, D.D.S., Ph.D., Professor Emeritus at the University of Maryland Dental School.  “The new Sonicare FlexCare+ has been proven to encourage patients to brush longer and more thoroughly at home for improved gum health, with the superior plaque biofilm removal that Sonicare has always delivered.”

With advanced features including a new Gum Care mode that provides two minutes of overall cleaning followed by one minute of gentle cleaning to focus extra effort on trouble spots along the gumline, FlexCare+ is said to improve gingival health in only two weeks. FlexCare+ also helps prevent gum recession, and reportedly helps reduce bleeding sites by 71% in four weeks, reduce gum inflammation and even reducs gingivitis in smokers, a population at high risk for periodontal disease.

The power brush features a new "gum care" mode specifically designed to help heal and prevent gum disease.

The power brush features a new "gum care" mode specifically designed to help heal and prevent gum disease.

FlexCare+ continues to offer Sonicare’s patented sonic technology, five power modes and ProResult brush heads tAdditionally, the integrated UV Sanitizer removes up to 99 percent of selected bacteria found on brush heads.

This launch comes on the heels of the highly successful release of Sonicare for Kids, one of DPR’s Top 100 products for 2009.





Neodent enter U.S. market

3 10 2009

f10The ADA meeting marked the beginning of Neodent’s presence in the U.S. dental market.

The Brazilian company, primarily known for its implants, already has a strong international presence, with products used by thousands of dental professionals worldwide. They will be opening a branch in Miami this year, hoping to replicate its model of high technology, competitive prices and a strong focus on client care.

A brief company history [from neodent.com.br]

Implants from Neodent.

Implants from Neodent.

Neodent history had its beginning in 1991 when Dr. Geninho Thomé, a dentist and expert in implant dentistry, by using American know-how, has began to develop scientific researches to improve implants system, finding out materials of similar quality of imported ones – the only option at that time – assuring a more accessible cost.

In 1993 Dr. Geninho Thomé and Dr. Clemilda de Paula Thomé established JJGC Industry and Commerce of Dental Materials Ltd, which started by producing dental implants and specific tools by a commercial scale in order to install implants and prosthesis. Shop and factory were initially working in a modest building in district of Mercês, Curitiba city, and industrial area was constituted by only one employee who operated a mechanical conventional lathe and a moulding machine.

In 1997 industrial sector composed by nine employees and modern CNC lathes was transferred to a shed rented in district of Santa Felicidade, also in Curitiba. In 1998 it had moved to an own headquarter at the same district where it is still located nowadays.

After passing by several stages of improvement, the industrial area of Neodent occupies at present a built area around 2000 m2, destined to manufacture dental implants, surgical prosthetics and instrumental components.

Today our factory employs more than 300 employees distributed in three shifts of work, which maintain continuous production and are responsible for portfolio of products of more than 1,000 different items. A new industrial area with 10.000 m2 is at the beginning phase and it should initiate its operations on 2008.

The success of Neodent, however, is not measured only by its capacity of production. The Company potential for innovation is one of its best characteristics allied to high technology applied on its products.





Product Launch: Kodak PEARL

3 10 2009
Kodak PEARL on the iPhone

Kodak PEARL on the iPhone

The press release announcing the launch of Kodak PEARL was sent in mid September, prior to the ADA meeting, but this week was the first time doctors have been able to see the product in action at a tradeshow.

Available for iPhone and BlackBerry users, the PEARL software application is an add-on module for PracticeWorks management/clinical software enabling real-time information to be accessed remotely from a mobile device. Dentists can view and act upon real-time information related to patient and treatment details, scheduling, financials, call-backs, prescriptions and pharmacies, referring providers, and more.

Some of the things PEARL makes possible:

  • Handle emergencies by accessing patient records after hours
  • Manage after-hours calls to patients, referring doctors, and staff
  • Access scheduling information to add patients and make changes
  • View graphs and data about practice finances

PEARL software delivers secure two-way data flow and is easy to use, requiring little to no learning curve. No patient data is stored on the mobile device.

PEARL is available for Kodak PracticeWorks, SoftDent, OrthoTrac, and WinOMS CS practice management systems.

[to view a quick demo, click here]





Aloha, ADA

1 10 2009
The beaches of Waikiki

The beaches of Waikiki

Honolulu has opened its arms to ADA this weekend. Banners are set up at stores, restaurants and shops, welcoming dentists and their staffs to the 150th Annual Session. Earlier in September, the Association was projecting just over 22,000 attendees.

With the many distractions waiting just outside the convention hall doors, event organizers scheduled exhibit hall hours from 7:30 am to 3:30 pm, which definitely had the desired effect. The hall was surprisingly busy first thing in the morning with intermittent bursts of traffic throughout the day, spurred on by several promotional efforts by the Association—free coffee on the show floor until 9 am was one of the most compelling.

All in all, there was great energy in the World Marketplace exhibition today, with dental professionals lining up to find out more about various new products. In particular, the DMG America booth was packed almost 4 people deep for much of the day, no doubt due to their launch of ICON caries infiltrant earlier this year. Other products launched in the last month, including the DEXIS Platinum Sensor and  Under Armour Performance Mouthwear (distributed exclusively through Patterson Dental), also drew a lot of visitors.

The crowds around the DMG America booth.

The crowds around the DMG America booth.

PV-slide2One of the first launches we discovered today was a new comparative software offered by Dentra. Working a similar model in other healthcare fields, the company introduced itself to dentistry today in hopes of continuing the promotional push at tradeshows throughout the coming months. Dentra offers two comparative options. The first, Patient Satisfaction (or PatSat), is an online patient feedback and reporting service. It allows you to measure certain key elements of your practice and then compare your patient satisfaction rates to those of other practices in your state and, eventually, your local area. PracticeView measures a practice’s production, growth and quality of care. The results are analyzed and can, again, be compared with practices across the country or in your county.

More to come tomorrow!





CADapalooza 2009

7 08 2009

A mixed crowd representing both the dental and the lab sides of the industry turned up in Miami Beach Friday, Aug. 7 for Henry Schein and D4D Technologies’ CADapalooza event. Before things formally got underway the crowd of CAD/CAM owners and those just curious about the technology mingled and discussed what brought them to the event.

When the lights went down for the start of the program, Justin Chi, CDT walked on stage in formal wear with tails, sat down on a piano bench before a computer and began to design a restoration from within D4D’s E4D system. When the lights came up MC for the day Dr. Curtis Jansen took the mic and the full day session championing dental CAD/CAM technology got underway.

“It’s changed the way I do dentistry,” Jansen said, sounding a bit like he was leading a revivalist meeting while describing the E4D system he’s had for close to a year.

The rest of the day’s sessions carried a bit of this same tone as the speakers lauded the advantages they find in performing CAD/CAM dentistry to crowd that was mostly enthusiastic about the technology, but sometimes showed skepticism and reservations. While Jansen and others praised their chairside system, the meeting put plenty of focus on the role lab technicians can play in the world of digital dentistry, and the event served as a platform for previewing D4D’s forthcoming E4D Labworks and E4D Sky, an online network of labs and dentists working together through the company’s systems.

First up among the guest speakers, Dr. Gordon Christensen gave his thoughts on where dentistry is headed, and in his mind the future will involve digital technologies and new materials. Showing data to support his arguments, Dr. Christensen explained that metal restorations are losing their appeal, and among the newer materials, lithium discilicate is showing the most promise for long-term success.

The biggest changes on the horizon are being driven by technology, he explained, and while he admits CAD/CAM will not be a fit for every dentist, he thinks it is an important development and one that will lead to a greater number of minimally invasive restorations. The key to the technology’s success will be incorporating it into a practice, and he believes well-trained staff members can help a dentist maximize use of the system, adding that developments in chairside digital design and milling materials will make the overall quality of restorations much better.

“From a clinical standpoint, there’s never been a better time in dentistry for both dentists and patients,” he said to open the presentation that he concluded with the statement, “If I were a young dentist right now, there is no question I would have a CAD/CAM in the office.”

Up next Dr. Jansen was joined by D4D Vice President of Dental Technologies Lee Culp, CDT for a discussion on their experiences working together to pilot the E4D sky system that allows dentists and lab technicians to collaborate on cases. Culp was quick to tout the system’s ability to function as a communications hub that allows professionals in distant locations to simultaneously work from the same three-dimensional model. He explained how the system still allows him to do many traditional laboratory functions, only now he is able to do much of his work off a digital model rather than taking the time to build a physical one.

“I have literally not waxed anything for over 11 months,” he said. “I can in seconds make changes that in wax would have taken hours or days.”

Culp was quick to point out that he wouldn’t be using the system if he didn’t think it would allow him to do everything he could do before going digital, and noted that he’s now able to accomplish his tasks faster and more easily, but can still charge the same fees.

Next to the microphone was Dr. Marvin Berlin, whose mcinneydentist.com practice has found adding and marketing around CAD/CAM services to be a boon to his bottom line. By advertising his ability to provide “same day crowns” Dr. Berlin has seen a steady flow of new patients and transformed the time previously spent fabricating temporaries into the time it takes to design and mill the permanent restoration.

However, like many dentists, Dr. Berlin said he prefers to just prep the tooth and seat the restoration, so he explained how his practice has had the assistants trained as Chairside Dental Designers. The extra training and expertise empowers the assistants, allows them to handle the scans and restoration design. Meanwhile he pays extra attention to his prep work and finds the milled restorations fit well.

“It’s just amazing what our assistants are now able to do,” he said.

During a live demonstration of the process of scanning and creating a restoration narrated by D4D Vice President of Marketing and Clinical Affairs Gary Severance, the crowd had a chance to see the E4D system’s capabilities to scan both intraorally and from an impression. Severance said the ability to scan impressions makes it possible to use the system even when patients cannot easily be scanned.

After screening Ceramic Wars a short video spoof of Star Wars that told of lab technicians fighting to secure their place in the digital chairside world, Dr. Ed McLaren, DDS, MDC lectured on the science of current restorative materials and adhesives while expressing his belief in dental CAD/CAM and the potential available from digitally connected practices and labs.

“I honestly believe that 80-90% of all restorations with be made by CAD/CAM in the next 5-10 years,” he said, adding that labs will play a key role in this by delivering same day, lab designed and milled restorations while displaying a financial break down of how this can work out lucratively for the labs.

While discussing the materials studies he does at his lab at UCLA, Dr. McLaren said lithium discilicate is among the most promising materials he’s seen and explained why “there is no correlation between flexural strength and clinical success.” More than the material used, the technique used to create a restoration will have the biggest influence on the strength of the finished product. Dr. McLaren explained this is due to the fact that milling from a solid block of a substance allows fewer opportunities for imperfections to be introduced when compared with techniques that form the restoration in different ways.

“You can weaken a material up to 90% during processing,” he said.

Next he covered bonding strengths of adhesives, and said his research shows the full-etch technique still provides the strongest bond between the prepared tooth and the restoration. However, he said the current batch of all-in-one cement products do achieve a similar bond strength if used with a separate primer.

Toward the end of the afternoon Culp returned to the microphone to provide a preview of where D4D sees dental technology heading in the near future. The company is working on developing a range of scanning technologies that will aid in preventive dentistry and when restorations are needed, they will be designed digitally and milled full contour.

“Dentistry should be about more than fixing things, it should be about preventing things,” he said.

To accomplish this, D4D is working on developing Optical Coherence Tomography that will allow dentists to scan subgingivally through tissues up to 5 mm thick. These scans would allow perio without probing and restoration preparation with packing cord. Additionally the E4D Sky network should be operational by this fall, and D4D is building an 8,000-square-foot milling center to add capacity to participating labs and dentists.

Other future plans include the ability to do digital denture design and a system that will combine cone beam scans with intraoral digital scans to create a completely workable 3D digital model of a patient from which to plan treatments. Culp said this will allow dentists and labs to collaborate on implant cases with design and fabrication of the surgical guide, implant, temporary restoration and permanent restoration possible before the surgical implant procedure begins.

“We’re beyond all these things that we’ve done in the past,” he said, summing up the day’s message nicely. “Dentistry will be performed digitally in the near future.”





Honorees recognized

11 07 2009

Dr. Franklin S. Wiene has been selected to receive the Dr. Thaddeus V. Weclew Award for his exceptional contributions to the art and science of dentistry and for promoting the AGD’s principles and ideals.

Dr. Weine graduated from the University of Illinois at Chicago College of Dentistry in 1957. He taught at both Northwestern University and Indiana University and practiced endodontics. He has written seven textbooks on endodontics and has presented more than 375 lectures in 18 countries.

The award is named after Dr. Thaddeus V. Weclew, the founding father of the AGD.

Also at the 57th annual session 231 new Fellows, 155 new Masters and 33 new Lifelong Learning and Service Recognition recipients will be honored.





Graduation gowns

11 07 2009

At Saturday night’s AGD Premier Celebration, numerous dentists will receive awards and service recognition at the Baltimore & Ohio Railroad Museum.

Among those sporting a cap and gown will be Kansas City dentist Dr. Bill Busch, who will receive his Mastership from the Academy. The member of DPR’s Clinical 360 Technology Team has amassed more than the required 750 hours of CE and also passed the written test.

Dr. Busch, who also is the co-founder of TeamSmile (teamsmile.org) will rack up some frequent flyer miles in the next few weeks while organizing the dental outreach programs with the Kansas City Royals, the Milwaukee Brewers, the Chicago Bears and the New Orleans Saints.